Micro-Retail

Nigerian entrepreneur Endurance Boms smiles with pride in front of her small business, which she has maintained despite the COVID-19 crisis. Empowered by business training from TechnoServe's PAYED program, she feels a renewed sense of hope for the future of her family and her personal economic stability.

How Business Training Helps Nigerian Entrepreneurs Navigate the COVID-19 Crisis

When Endurance Boms first opened her small beauty shop in Port Harcourt, Nigeria, she struggled to keep track of her sales and inventory. Then, when the COVID-19 pandemic hit, her sales slowed to a crawl. A TechnoServe program gave Endurance the business training and support she needs to achieve success as a Nigerian entrepreneur. Now, she can confidently maintain a reliable income source – even during a global crisis.

COVID-19, Entrepreneurship, Micro-Retail
Volunteers participate in Citi's Global Community Day

In Kenya, Small Shops Facing their Own Challenges Give Back to the Community

For the past three years, TechnoServe has partnered with Citi Foundation to celebrate Global Community Day — an opportunity to give back to local communities through service. This year, in response to the COVID-19 pandemic, Citi is partnering with TechnoServe’s Smart Duka program to distribute care packages to children’s homes and senior homes in Nairobi, Kenya.

COVID-19, Entrepreneurship, Micro-Retail
Citi Foundation