Kenya

In Kenya, Entrepreneurs are Mobilizing for Impact

Micro-retailers play an important role in local communities by providing essential goods and services. However, these entrepreneurs also face numerous obstacles when running their businesses, and those challenges only became more acute during the COVID-19 pandemic. Enter Judith Namayi Amboka, a community mobilizer dedicated to helping entrepreneurs in her community access the knowledge and tools they need to thrive.

Micro-Retailers Gain a Brighter Outlook with Access to Finance

In Kenya, the COVID-19 pandemic has made it even harder for entrepreneurs like Jacinta Musyoka to run their businesses. Without working capital, it can be difficult for many micro-retailers to restock their shops, pay rent, and put food on the table for their families. A TechnoServe program is combining financial support with technical advice to help 28,000 entrepreneurs in Kenya keep their micro-enterprises afloat and continue to serve their communities.