Micro-Retail

Jacinta Musyoka stands in her micro-retail shop in Nairobi, Kenya

Micro-Retailers Gain a Brighter Outlook with Access to Finance

In Kenya, the COVID-19 pandemic has made it even harder for entrepreneurs like Jacinta Musyoka to run their businesses. Without working capital, it can be difficult for many micro-retailers to restock their shops, pay rent, and put food on the table for their families. A TechnoServe program is combining financial support with technical advice to help 28,000 entrepreneurs in Kenya keep their micro-enterprises afloat and continue to serve their communities.

COVID-19, Entrepreneurship, Micro-Retail, Women's Economic Empowerment
Nigerian entrepreneur Endurance Boms smiles with pride in front of her small business, which she has maintained despite the COVID-19 crisis. Empowered by business training from TechnoServe's PAYED program, she feels a renewed sense of hope for the future of her family and her personal economic stability.

How Business Training Helps Nigerian Entrepreneurs Navigate the COVID-19 Crisis

When Endurance Boms first opened her small beauty shop in Port Harcourt, Nigeria, she struggled to keep track of her sales and inventory. Then, when the COVID-19 pandemic hit, her sales slowed to a crawl. A TechnoServe program gave Endurance the business training and support she needs to achieve success as a Nigerian entrepreneur. Now, she can confidently maintain a reliable income source – even during a global crisis.

COVID-19, Entrepreneurship, Micro-Retail