Micro-Retail

This case study summarizes the key learnings from the Smart Duka partnership, which has strengthened the micro-retail sector in Kenya.

The Smart Duka partnership has worked to improve the livelihoods of women and men who own and operate essential micro-retail outlets. This case study highlights the progress and impact of the program.

Through TechnoServe’s work with over 8,000 shopkeepers in more than half a dozen countries, we have identified four skills that all microretailers need in order to transform their businesses – and their lives.

Drawing from TechnoServe's experience, the roadmap lays out four capabilities that shop owners need in order to transform their businesses and the developing world.

The Smart Duka program helps entrepreneurs in Kenya’s micro-retail sector improve the profitability of their shops. Today, we’re sharing a behind-the-scenes look at the daily activities of a TechnoServe business advisor who works on this program.

TechnoServe and Moody’s Foundation have partnered to support micro-entrepreneurs in Kenya’s micro-retail sector through the Smart Duka Initiative.

TechnoServe’s projects yield a wealth of lessons that can help us – and others – improve our work. In this series, we reflect on the lessons we have learned from our programs in Africa, India, and Latin America, sharing insights from program staff.