Photo of the Week: Women Create Opportunities in Guatemala

January 06, 2012

El Petén has long been one of Guatemala’s poorest areas despite its bounty of natural resources. Gladis Rodriguez recognized the opportunity to use a product found in her community to address both poverty and malnourishment. The answer lay in something highly valued by her Mayan ancestors: the Ramon nut.

Entrepreneur created a women-run Ramon nut food product

El Petén has long been one of Guatemala’s poorest areas despite its bounty of natural resources. Gladis Rodriguez recognized the opportunity to use a product found in her community to address both poverty and malnourishment. The answer lay in something highly valued by her Mayan ancestors: the Ramon nut.

In 2006, she and her friends established Alimentos NutriNaturales, a women-run organization aiming to harvest, process and commercialize Ramon nut food products. TechnoServe recognized the potential for Gladis’ vision and invited her group to participate in Idea Tu Empresa, a national business plan competition. As finalists, Gladis and her team were awarded with $10,000 in seed capital and one-on-one consulting from a seasoned business advisor. The assistance helped Alimentos NutriNaturales to improve its business and create jobs for poor women in the community.

Learn more about Gladis and Alimentos NutriNaturales.

 

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