Raising Rural Incomes
TechnoServe is an implementing partner in PrOpCom Mai-Karfi, a new six-year program working to increase the incomes of 500,000 northern Nigerians by 50 percent. Since the program kicked off in 2012, TechnoServe has led the evaluation of existing and potential PrOpCom markets, identifying soy and grain storage as promising opportunities for new interventions. TechnoServe consultants helped two leading fertilizer companies develop smaller product sizes and creative distribution and pricing strategies to reach smallholder farmers. TechnoServe is also taking the lead on implementing the Tractor Support Program, engaging financial institutions to provide loans to purchase tractors, strengthening the Tractor Owners and Operators Association of Nigeria and working with tractor manufacturers and suppliers to meet farmers’ needs for equipment and maintenance.