Photo of the Week: Guatemalan Juice Business Bears Fruit

January 10, 2014

TechnoServe helped Mónica Jacinto and the other women behind Kask’i increase their sales and create a better future for their families.

Mónica Jacinto once struggled to support herself and her four children. After her husband left, she sometimes went without food so that her children could eat. Determined to become financially independent, she joined an association of women from Guatemala’s San Lucas Tolimán region. Together they started producing fruit juices using a simple blender and formed the business Kask’i.

TechnoServe helped the women of Kask’i improve their business and marketing skills, acquire better equipment and reach new markets. After working with TechnoServe, the business increased its production and began selling their product for a better price. The added income has helped Mónica provide her children with better food, clothes and an education without borrowing money or sacrificing her own well-being.

Learn more about our work with Kask’i.

 

Related Blog Posts

 

Cocoa: Bringing Forests and Farmers Together in Peru

Cocoa: Bringing Forests and Farmers Together in Peru

In San Martin, the Apahuit cooperative is working alongside TechnoServe and their farmer members to implement simple, ecofriendly techniques that boost their cocoa yields, improve incomes, and fight deforestation.

She is Capable: Boosting Business and Savings in Mozambique

She is Capable: Boosting Business and Savings in Mozambique

TechnoServe’s Business Women Connect program has helped Mozambican women improve their businesses and increase access to savings. This impact can be seen in a new short film titled “She is Capable”.

Can Tech Improve Kenya’s Micro-Retail Sector?

Can Tech Improve Kenya’s Micro-Retail Sector?

TechnoServe’s projects yield a wealth of lessons that can help us – and others – improve our work. In this series, we reflect on the lessons we have learned from our programs in Africa, India, and Latin America, sharing insights from program staff.