Photo of the Week: A Better Banana in Kenya
February 01, 2013
Rosemary Muthomi sorts through bananas with an employee at her business, Meru Greens Horticulture.
Rosemary Muthomi (left) sorts through bananas with an employee at her business, Meru Greens Horticulture. Rosemary and her husband, Gerald, started Meru Greens in their central Kenyan community to give smallholder farmers an opportunity to sell their produce for a better price.
Beginning in 2004, TechnoServe helped Meru Greens identify a promising market opportunity for high-quality bananas. Our advisors showed the company’s workers and suppliers techniques for producing bananas more efficiently and profitably. Meru Greens has thrived, more than doubling its purchases from smallholder farmers and growing its sales fivefold. Today, the company employs nearly 160 people and buys products from 4,300 farmers.
Learn more about our work with Meru Greens.
Related Blog Posts
Rural youth in Karnataka, India, are learning to treat farming as a business and are reaping the rewards.
In this series, we check back with TechnoServe program participants who were previously featured on our blog, documenting how their lives have changed and progressed.