Connecting Farmers with Mobile Services
TechnoServe and Tigo, one of the largest mobile network operators in Tanzania, have joined forces on the mFarmer program to improve farmers’ livelihoods through improved access to actionable information on mobile phones. With initial funding from the GSM Association, TechnoServe and Tigo have developed Tigo Kilimo, a sustainable product to disseminate high-quality, reliable information through the mobile phone. Farmers using Tigo Kilimo can access market price, weather and agronomy information through text and voice channels. Tigo Kilimo will reach 500,000 Tanzania farmers by December 2013.