Building Strong Businesses

Building on a model that has been successfully implemented in other countries in Central America, TechnoServe and its local partners ran a periodic business plan competition, Idea Tu Empresa, in Honduras to help entrepreneurs turn their good ideas into thriving businesses. Eight winners received cash prizes to implement and grow their businesses. They represented all three competition categories—agro-industry, manufacturing and tourism—and hailed from all over the country. The winning business plans ranged from indigenous-themed restaurants to a plastic recycling collection center to a business selling traditional hand-embroidered scarves.